And to 'Ad We sent their brother Hud. He said: 'My people! Serve Allah: you have no god save Him. (In attributing partners to Allah) you have merely been fabricating lies. 50 "O my people! No reward do I ask of you for this [message]: my reward rests with none but Him who brought me into being. Will you not, then, use your reason? 51 "Hence, O my people, ask your Sustainer to forgive you your sins, and then turn towards Him in repentance - [whereupon] He will shower upon you heavenly blessings abundant, and will add strength to your strength: only do not turn away [from me] as people lost in sin!" 52 They said: "O Hud, you have come to us with no proofs. We shall not abandon our gods because you say so, nor believe in you. 53 All we can say is that some of our gods have smitten you with evil." He replied:" I call God to witness, and you be witness too, that I am clear of what you associate (in your affairs) 54 Other than Him. So plot against me all together; then do not give me respite. 55 Behold, I have placed my trust in God, [who is] my Sustainer as well as your Sustainer: for there is no living creature which He does not hold by its forelock. Verily, straight is my Sustainer's way! 56 If then ye turn away, I have surely preached unto you that wherewith I was sent unto you. And my Lord will set up in succession a people other than you, and ye shall not harm Him at all, verily my Lord is over everything a Guardian. 57 And when Our Commandment came, We saved Hud and those who believed with him by a Mercy from Us, and We saved them from a severe torment. 58 Such were the 'Ad People: they rejected the Signs of their Lord and Cherisher; disobeyed His messengers; And followed the command of every powerful, obstinate transgressor. 59 They were pursued by a curse in this world as they will be on the Day of Resurrection. Indeed, the 'Ad denied their Lord. So away with the 'Ad, the people of Hud! 60