AND UNTO [the tribe of] 'Ad [We sent] their brother Hud. He said: "O my people! Worship God [alone]: you have no deity other than Him. [As it is,] you are but inventors of falsehood! 50 My people, I do not ask any reward for what I have preached to you. No one can give me my reward except my Creator. Will you then not take heed? 51 "Hence, O my people, ask your Sustainer to forgive you your sins, and then turn towards Him in repentance - [whereupon] He will shower upon you heavenly blessings abundant, and will add strength to your strength: only do not turn away [from me] as people lost in sin!" 52 They said, "O Hud, you have not brought us clear evidence, and we are not ones to leave our gods on your say-so. Nor are we believers in you. 53 “We only say that you have been severely struck by one of our deities”; he said, “I make Allah a witness, and you all bear witness that I have no relation with whatever you ascribe (as partners to Allah)”- 54 Besides Him, therefore scheme against me all together; then give me no respite: 55 Truly, I have put my trust in God, my Lord and your Lord; there is no creature that crawls, but He takes it by the forelock. Surely my Lord is on a straight path. 56 “Then if you turn away, I have conveyed to you what I was sent with towards you; and my Lord will bring others in your stead; and you will not be able to cause Him any harm; indeed my Lord is a Guardian over all things.” 57 When Our command came, We delivered Hud and those who believed with him by Our special mercy. We saved them from a severe punishment. 58 And such were A'ad. They denied the revelations of their Lord and flouted His messengers and followed the command of every froward potentate. 59 They were condemned in this life and will be condemned in the life hereafter. The tribe of Ad had certainly rejected their Lord. God kept the tribe of Ad, the people of Hud, away from His mercy. 60