And assuredly We have variously propounded in this Qur'an for mankind every kind of similitude; and man is of all things the most disputing. 54 for, what is there to keep people from attaining to faith now that guidance has come unto them, and from asking their Sustainer to forgive them their sins - unless it be [their wish] that the fate of the [sinful] people of ancient times should befall them [as well,] or that the [ultimate] suffering should befall them in the hereafter? 55 We only send the messengers to bring good news and to give warning. Those who deny use fallacious arguments to nullify the truth, treating My revelations and My warnings as a jest. 56 And who doth more wrong than one who is reminded of the Signs of his Lord, but turns away from them, forgetting the (deeds) which his hands have sent forth? Verily We have set veils over their hearts lest they should understand this, and over their ears, deafness, if thou callest them to guidance, even then will they never accept guidance. 57 Your Lord is Forgiving, Owner of Mercy. Had it been His will to take them to task for what they earned, He would have hastened their punishment; but they have an appointed hour from which they will never escape. 58 Such were the populations we destroyed when they committed iniquities; but we fixed an appointed time for their destruction. 59