The people of 'Ad, too, rejected the messengers. 123 Recall, when their brother Hud said to them: "Have you no fear? 124 "I am to you a messenger worthy of all trust: 125 be, then, conscious of God, and pay heed unto me! 126 "And no reward whatever do I ask of you for it: my reward rests with none but the Sustainer of all the worlds. 127 "Do ye build a landmark on every high place to amuse yourselves? 128 and do you take to you castles, haply to dwell forever? 129 And whenever you apply force become tyrannical. 130 Rather keep your duty to Allah, and obey me. 131 Have fear of the One who has bestowed upon you all that you know. 132 Provided you with grazing livestock and children 133 "And Gardens and Springs. 134 I fear for you the chastisement of an Awesome Day." 135 They said: It is all one to us whether thou preachest or art not of those who preach; 136 this is nothing but a habit of the ancients: 137 and we shall not be chastised.' 138 Then they accused him of lies; so We annihilated them. Verily there is a sign in this, but most of them do not believe. 139 And verily thy Lord is He, the Exalted in Might, Most Merciful. 140