Tell them: "O my creatures who have come to belief, have fear of displeasing your Lord. There is good for those who do good in this world, and productive is God's earth. Only those who persevere will get their reward measureless." 10 Say: 'I have been commanded to serve God making my religion His sincerely; 11 And I am commanded that I shall be the first of those who submit. 12 Say, "I am afraid that for disobeying my Lord I shall suffer the torment of the great day". 13 Say (O Muhammad SAW) "Allah Alone I worship by doing religious deeds sincerely for His sake only and not to show-off, and not to set up rivals with Him in worship." 14 So serve, apart from Him, whomsoever you please.” Say: “Behold, the real losers shall be those who will have lost their own selves and their kith and kin on the Day of Resurrection. Behold, that is the obvious loss. 15 They shall have coverings of Fire, above them and covering (of Fire) beneath them; with this Allah does frighten His slaves: "O My slaves, therefore fear Me!" 16 But those who have avoided Taghut, lest they worship it, and turned back to Allah - for them are good tidings. So give good tidings to My servants 17 Those who listen to the Word and then follow the best it contains, are the ones who have been guided by God, and are men of wisdom. 18 Is he then on whom is justified the decree of torment - wilt thou rescue him who is in the Fire? 19 As for those who fear their Lord, there await high mansions above which are built (more) high mansions, beneath which rivers flow, such is the promise of Allah; Allah will not fail His promise. 20 Do you not see that Allah sent down water from the sky, then made it flow on earth as springs and streams and rivers and then with it He brings forth vegetation of various hues; then this vegetation ripens and dries up, turning yellow, whereafter He reduces it to broken straw? Surely there is a lesson in this for those endowed with understanding. 21