Believers, when the call for Prayer is made on Friday, hasten to the remembrance of Allah and give up all trading. That is better for you, if you only knew. 9 When the prayer ends, disperse through the land and seek the favor of God. Remember Him often so that perhaps you will have everlasting happiness. 10 Yet when they see some merchandise or entertainment, they break away to go to it and leave you standing. Say, "That which God has in store is far better than any merchandise or entertainment." God is the most munificent Giver. 11