O ye who believe! When the call is proclaimed to prayer on Friday (the Day of Assembly), hasten earnestly to the Remembrance of Allah, and leave off business (and traffic): That is best for you if ye but knew! 9 Then when the (Jumu'ah) Salat (prayer) is finished, you may disperse through the land, and seek the Bounty of Allah (by working, etc.), and remember Allah much, that you may be successful. 10 And when they beheld merchandise or sport, they flocked thereto, and left thee standing. Say thou: that which is with Allah is better than sport and better than merchandise; and Allah is the Best of providers. 11