AND UNTO [the tribe of] 'Ad [We sent] their brother Hud. He said: "O my people! Worship God [alone]: you have no deity other than Him. [As it is,] you are but inventors of falsehood! 50 O my people! I do not ask of you any reward for it; my reward is only with Him Who created me; do you not then understand? 51 O My people! ask forgiveness of your Lord, then repent toward Him; He will send the heaven upon you pouring, and He will add you strength upon your strength, and turn not away as guilty ones. 52 They replied, "Hud, you have not brought us any clear evidence and we shall not forsake our deities merely at your behest, nor will we believe in you. 53 We can only say that some of our gods have stricken you with evil." He said, "I call God to witness, and you also bear witness, that I disown those which you associate with God. 54 Beside Him, so plot against me all together, and then respite me not. 55 Indeed, I have relied upon Allah, my Lord and your Lord. There is no creature but that He holds its forelock. Indeed, my Lord is on a path [that is] straight." 56 "If you turn away, I have conveyed to you the message with which I was sent. My Lord will make another people your successors and you cannot harm Him in the least. For my Lord is guardian over all things." 57 And then when Our decree came to pass, We delivered Hud and these who believed with him by a mercy from us; and We delivered them from a torment rough. 58 Such were the 'Ad who denied the signs of their Lord and disobeyed His messengers and followed the bidding of every headstrong enemy of truth. 59 And they were pursued by a Curse in this life,- and on the Day of Judgment. Ah! Behold! for the 'Ad rejected their Lord and Cherisher! Ah! Behold! removed (from sight) were 'Ad the people of Hud! 60