And to Ad (We sent) their brother Hud. He said: O my people! serve Allah, you have no god other than He; you are nothing but forgers (of lies). 50 “O my people! I do not ask any fee from you for it; my reward is only upon Him Who has created me; so do you not have sense?” 51 "Hence, O my people, ask your Sustainer to forgive you your sins, and then turn towards Him in repentance - [whereupon] He will shower upon you heavenly blessings abundant, and will add strength to your strength: only do not turn away [from me] as people lost in sin!" 52 They replied, "Hud, you have not brought us any clear evidence and we shall not forsake our deities merely at your behest, nor will we believe in you. 53 We can only say that some of our gods have stricken you with evil." He said, "I call God to witness, and you also bear witness, that I disown those which you associate with God. 54 apart from Him; so try your guile on me, all together, then you shall give me no respite. 55 Surely I rely on Allah, my Lord and your Lord; there is no living creature but He holds it by its forelock; surely my Lord is on the right path. 56 But if you turn your backs, I have delivered to you that I was sent with unto you, and my Lord will make a people other than you successors; you will not hurt Him anything. My Lord is Guardian over everything.' 57 And then when Our decree came to pass, We delivered Hud and these who believed with him by a mercy from us; and We delivered them from a torment rough. 58 Such were 'Ad. They repudiated the signs of their Lord, disobeyed His Messengers, and followed the bidding of every tyrannical enemy of the truth. 59 And they were pursued in this world by [God's] rejection, and [shall finally be overtaken by it] on the Day of Resurrection. Oh, verily, [the tribe of] 'Ad denied their Sustainer! Oh, away with the 'Ad, the people of Hud! 60