O you who believe (Muslims)! When the call is proclaimed for the Salat (prayer) on the day of Friday (Jumu'ah prayer), come to the remembrance of Allah [Jumu'ah religious talk (Khutbah) and Salat (prayer)] and leave off business (and every other thing), that is better for you if you did but know! 9 Then, when the prayer is finished, scatter in the land and seek God's bounty, and remember God frequently; haply you will prosper. 10 Yet when they see some merchandise or entertainment, they break away to go to it and leave you standing. Say, "That which God has in store is far better than any merchandise or entertainment." God is the most munificent Giver. 11