And to Ad their brother Hood; he said, 'O my people, serve God! You have no god other than He; you are but forgers. 50 O my people! I do not ask of you any reward for it; my reward is only with Him Who created me; do you not then understand? 51 And, O my people! ask forgiveness of your Lord, then turn to Him; He will send on you clouds pouring down abundance of rain and add strength to your strength, and do not turn back guilty. 52 They say: O Hud! thou hast not brought us an evidence, and we are not going to abandon our gods for thy saying, nor are we going to be believers in thee. 53 We say nothing, but that one of our gods has smitten thee with some evil.' He said, 'I call God to witness; and witness you, that I am quit of that you associate 54 Beside Him, so plot against me all together, and then respite me not. 55 Surely I rely on Allah, my Lord and your Lord; there is no living creature but He holds it by its forelock; surely my Lord is on the right path. 56 "So if you turn away, still I have conveyed the Message with which I was sent to you. My Lord will make another people succeed you, and you will not harm Him in the least. Surely, my Lord is Guardian over all things." 57 And when Our commandment came to pass We saved Hud and those who believed with him by a mercy from Us; We saved them from a harsh doom. 58 Such were 'Ad (people). They rejected the Ayat (proofs, evidences, verses, lessons, signs, revelations, etc.) of their Lord and disobeyed His Messengers, and followed the command of every proud obstinate (oppressor of the truth, from their leaders). 59 And a curse was made to follow them in the world and on the Day of Resurrection. Lo! A'ad disbelieved in their Lord. A far removal for A'ad, the folk of Hud! 60